Open to the public in 1991, the internet has become one
of the most important and popular forms of media that journalist use today. It
has left many other media’s such as newspapers, televisions, radio trailing far
behind in terms of its reach to the public. A 2014 article written by David
Carr says “Newspapers continue to generate cash and solid earnings, but those
results are not enough to satisfy investors.” While the internet is still a
fairly new industry compared to the other types of media, the impact that it
has had on my other fields, specifically journalism and how we receive how news
is staggering leaving news organizations wondering how to make a profit.
For my generation and beyond, I believe that some of
us have become so accustomed to using the internet (and now social media) for
our news that we tend to take newspapers and radio for granted. In the future
could eventually cause those forms of media to become extinct due to the internet
having everything we need all in one. Amy Mitchell states in the 2014 article “State
of the News Media 2014” that “Full-time professional newsroom employment
declined another 6.4% in 2012 with more losses expected for 2013.” (Mitchell,
2014). The transition of news organizations to more online-based content has
both pros and cons and adapting to the internet could be the decision that can
help save the company from collapsing.
One pro being that news organizations have become so competitive
in getting a story out first, the internet allows for them to post news articles
within a few minutes or even less versus having to spend long hours developing
a newspaper. This method is not always the best because rushing to get a story
out first could lead to fact errors which could ruin the credibility of that
journalist. Another pro being that posting content strictly online saves paper
which could mean more money to put into other things such as advertising and
things of that sort, though for some people this could be an issue. In class I
remember one student bringing up a great point stating that he and many others still
believe in having access to tangible newspapers to read their news. Reading the
Sunday paper is a tradition for many families in America and taking that
experience away can leave a bad taste in many people’s mouths causing news
organizations to lose readers.
Many people feel that the internet is
making it harder for news organizations to make a profit for their companies
because they would then have to depend on strictly advertising and clicks to
make money. In my opinion I think it would be beneficial for companies to be
more creative in terms of making money because the world is constantly evolving
with new technologies and I am excited to see how the next generation will
expand upon these technologies.
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